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Free return shipping has become a standard expectation in online shopping, largely due to the influence of major players like Amazon. Here’s how small businesses can offer it without compromising their profit margins. Why Free Return Shipping Matters Free return shipping eliminates the fundamental risk in online shopping, encouraging more purchases by assuring customers they […]

Shipping costs can be a major drain on your profits. For e-commerce retailers, fulfilling orders can eat up to 70% of the average order value. However, there are ways to bring these costs down without sacrificing customer satisfaction. Why Reducing Shipping Costs is Crucial High shipping costs don’t just affect your bottom line; they can […]